Smart Spaces/BSI

Ownership

Nine employees acquired a 49% ownership stake in the company through a buyout of the original founder. The company has multiple locations and is Wisconsin-based but appears to have additional shareholders, making it more of a regional independent rather than fully Madison-resident owned.

Local Sourcing

BSI is a MillerKnoll Certified Dealer partner and began offering furniture services through a partnership with Herman Miller. Their sourcing relies primarily on national furniture suppliers rather than local/regional ones.

Community Involvement

BSI hosted 30 attendees at SMART SPACE's location in Madison for a Kendra Scott Colorbar Event, with 20% of proceeds donated to Gilda's Club in Madison for Breast Cancer Awareness. The Madison office shows community engagement through charitable events.

Local Workforce

Approximately 132 employees work at the existing office in Waukesha. While the company employs skilled, trained staff, there is insufficient public information about wages, tenure, or employee satisfaction specific to the Madison location.

Revenue Retention

As a Wisconsin-based company with headquarters in Waukesha and multiple locations, some revenue likely stays regional, but the company is not Madison-resident owned and operates at a statewide/multi-state level, making it unclear how much revenue specifically benefits Madison.

Local Presence

The website uses corporate boilerplate language ('Bring Your Vision to Life,' 'Integrated Partner Approach'), generic service descriptions, and lacks any Madison/Wisconsin references, owner names, or local personality. The formal, template-driven tone and emphasis on certifications and partnerships are distinctly corporate signals.