myVA Rocks

Ownership

Founded in 2021 by Ashley Quinto Powell, who lives in Madison with her husband and two children. Sean Powell is the Co-Owner and Onboarding specialist, indicating Madison-resident ownership with no corporate or franchise structure.

Local Sourcing

The business is a virtual assistant staffing company with US-based virtual assistants, but there is no public information about whether supply chain or sourcing decisions prioritize Wisconsin/regional suppliers. As a service provider rather than goods retailer, traditional sourcing metrics are not clearly applicable.

Community Involvement

Ashley is excited about launching Rock Solid VA Academy, a school designed to train virtual assistants and create economic opportunities, especially for caregivers and women re-entering the workforce. The business is a member of the Greater Madison Chamber of Commerce and demonstrates community engagement through women's entrepreneurship support, though specific sponsorships and nonprofit partnerships are not extensively documented.

Local Workforce

Employees rate MyVA.Rocks 4.5 out of 5 stars based on 35 anonymous reviews on Glassdoor and 85% of employees would recommend working at MyVA.Rocks to a friend. The business aims to provide exceptional support to clients while creating flexible, joyful work for their team.

Revenue Retention

As an independent, Madison-resident-owned local business with no corporate parent or franchiser, substantially all revenue stays within the Madison community. The agency employs 60 virtual assistants, generating direct local employment and economic impact.

Local Presence

The website uses corporate boilerplate language ('impact-driven businesses', 'upward trajectory', 'level up') and template-style copy with no owner names, Madison/WI references, local supplier mentions, or personality markers. The generic service descriptions and emphasis on scalability ('entire community of VAs') signal a franchise or chain model rather than a local business.