El Alegre Mexican Restaurant

Ownership

Brian Trejo owns El Alegre in DeForest and co-owns the restaurant with his mother, Leticia Gonzalez, with his dad Lalo running the kitchen. This is independent, family-owned with no evidence of corporate backing or franchise structure.

Local Sourcing

The restaurant emphasizes fresh ingredients and authenticity, but no specific information is available about sourcing practices or supplier locations. Without publicly available sourcing data, this defaults to unknown/mostly national supply chain assumption for a small independent restaurant.

Community Involvement

The restaurant operates a food truck fully equipped to serve at festivals, weddings, or private events, and offers a Bar & Event Center for private parties and celebrations. The owner participated in a ribbon-cutting celebration with DeForest and Windsor Area Chamber of Commerce members, demonstrating some community engagement and local visibility.

Local Workforce

Multiple reviews state "El Alegre is my favorite Mexican restaurant. The food is always delicious. The owners and staff are amazing!" Additionally, customers note "The owner and staff are extremely friendly", suggesting positive employee treatment and satisfaction.

Revenue Retention

As an independent, locally-owned restaurant with family operation and community engagement, some revenue likely stays local. However, without specific financial data about local vs. external costs (supplies, rent, etc.), it's difficult to determine the exact proportion, resulting in a neutral "mixed" assessment.

Local Presence

No website available to analyze.