Princeton Club - West

Ownership

Founded by local Madisonian Dave Gerry, the club began as a small health club on the east side of Madison with a simple goal to offer a premier health club. The company is described as family and locally owned.

Local Sourcing

No information found about specific sourcing practices or supply chain vendors for gym equipment, amenities, or services. A 3 rating reflects unknown mix without visible information about local vs. corporate procurement.

Community Involvement

Through its #ForABetterTomorrow initiative, the club makes monthly financial contributions to nonprofit health organizations such as the University of Wisconsin-Madison Carbone Cancer Center, American Heart Association and Second Harvest Food Bank. This demonstrates some sponsorships and nonprofit partnerships.

Local Workforce

Multiple reviews praise the staff as friendly and the West location staff as always welcoming and accommodating. Positive member reviews consistently highlight employee service quality and professionalism across locations.

Revenue Retention

The business generates revenue from local memberships and retains that revenue locally as an independent operation. However, no information available on specific financial flows, reinvestment in community, or whether profits flow to outside investors or partners.

Local Presence

Strong local signals include founder name (Dave Gerry), Madison/WI references throughout, and 'family and locally owned company' positioning. However, multiple location selector (Madison East/West, Fitchburger, New Berlin, Xpress locations, etc.) and corporate-style 'Locations' menu significantly lower the score, suggesting a regional chain rather than single-location business.