Zimbrick Infiniti

Ownership

Zimbrick Infiniti is part of a local, family-owned business founded by John Zimbrick in 1965 that has grown to 16 franchises across three cities. While it operates as a branded dealership (INFINITI franchise), it is independently owned by the local Madison-based Zimbrick family rather than a corporate chain or PE-backed entity.

Local Sourcing

As an INFINITI brand dealer, Zimbrick Infiniti relies entirely on the corporate supply chain for vehicles and parts, sourcing exclusively from INFINITI/Nissan's national distribution network. No evidence of local sourcing practices.

Community Involvement

Zimbrick has been described as having strong ties to the local community, giving back through financial donations, employee volunteerism, and nonprofit partnerships, and is recognized as one of the top 5 givers in Dane County. The company adopts highway sections for regular cleanups.

Local Workforce

Employee reviews are mixed. Some employees report positive experiences and satisfaction with work, while others cite concerns about entry-level wages, HR issues, and work-life balance. Zimbrick highlights having employees with 30+ year tenure and offers benefits including 401k, health/dental, and profit sharing.

Revenue Retention

As a franchise dealership, significant revenue flows to INFINITI/Nissan corporate for vehicle costs, manufacturer fees, and corporate overhead. While the dealership retains service and financing revenue, the bulk of vehicle sales revenue exits the community to national supply chains.

Local Presence

The website is heavily dominated by corporate franchise boilerplate with repeated navigation menus, generic INFINITI brand templates, and multi-location references (Milwaukee, Sun Prairie, Janesville). While 'Zimbrick' branding and a local Madison phone number appear, there are no staff names, owner personality, local supplier references, or meaningful Madison-specific content—just a template-driven dealership site.