Rubin's R-Lifestyle
670 S Whitney Way, Madison, WI 53711
home goods store
Ownership
Since 1921 and 4 generations, Rubin's has been a family business, with Mr. Bob Rubin as Owner. The founder was a Madison resident and the business remains under family control across four generations.
Local Sourcing
Made in America, the store's large selection of unique and exciting high quality Transitional furniture, lighting, and rugs comes from top manufacturers. However, no evidence of Wisconsin or local supplier sourcing was found; furniture appears sourced nationally and internationally.
Community Involvement
Rubin's proudly supports WisCARES, an innovative veterinary and social service organization. This is the only visible community investment found; additional sponsorships or nonprofit ties were not documented.
Local Workforce
Rubin's Furniture has a 3.3 out of 5 stars rating on Indeed based on 4 reviews, with Pay and benefits rated 3.0. Customer reviews praise individual staff members, but employee review data is limited.
Revenue Retention
As a locally-owned, family business operating multiple Madison locations with in-home design services and strong local customer ties, the majority of revenue likely stays local. However, delivery extends to Minnesota, Iowa, and Illinois, suggesting some revenue flows to other states.
Local Presence
Strong local signals include 4-generation family business history since 1921, Madison-specific branding ('Madison's favorite furniture store'), named local service area (Madison, Minnesota, Iowa, Illinois), complimentary in-home design services, and 'Meet Our Team' section suggesting staff visibility. However, corporate signals are present: generic template structure with 'LOCATIONS' selector (suggesting multi-store potential), corporate 'Careers' portal, and impersonal boilerplate copy ('finest customer service satisfaction experience possible'). The mix of authentic local heritage with corporate website infrastructure yields a middle score.