Tricky Foods/SNAXI

Ownership

Therese Merkel is the owner of Tricky Foods, a Madison-resident who started the business in 2020. The business is not a franchise or chain.

Local Sourcing

Merkel stated 'Eventually I'd like to only use Wisconsin cheeses', indicating intentional local sourcing goals and some current use of Wisconsin ingredients. Specific sourcing details are limited, but Wisconsin cheese focus is documented.

Community Involvement

Tricky Foods has donated product, time and money to community organizations that specialize in youth development, community wellness and health care. Additionally, the business states 'We love to support our local business community'.

Local Workforce

Limited public information on labor practices. Merkel has hired four employees to help manage growth and has worked with contractors. No negative reviews or complaints found, but also limited detail on wages or long-term tenure.

Revenue Retention

As a small independent business operating from a Madison storefront with local ownership, significant revenue likely stays local. However, without specific financial data or franchise/external investor involvement, the exact proportion remaining in the community is unclear.

Local Presence

The website text provided is extremely minimal ('Tricky Foods' only), making it difficult to assess localness. Without visible copy about owners, suppliers, Madison references, or corporate structures, the score defaults to neutral. More website content would be needed for confident evaluation.